Traditional Enterprises Need a Platform Business

 Traditional Enterprises Need a Platform Business

The platform is the dominant business model of the 21st century.

The tech businesses you’re threatened by today are platforms. Facebook, Amazon, Apple, Alibaba, Google and even Uber, Airbnb, and Snapchat – are all 21st century modern monopolies.

We believe Silicon Valley shouldn’t be the only ones building successful platform businesses. At Applico, we identify direct platform threats to our enterprise clients and execute on building platform businesses that can grow into a modern monopoly. We even wrote a best-selling book on the topic of platform digital transformation, Modern Monopolies.

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Industry Leaders & Platform Experts

Modern Monopolies explains the infrastructure and techniques required to build a modern and successful tech platform business like Airbnb, Facebook, Google and Alibaba. The book was recognized as an Amazon Best-Seller and has been featured by Bloomberg, the FT and Yahoo.


"Modern Monopolies brilliantly lays out the formula for how to get rich in the platform economy. This book will become the handbook for the next generation of business leaders."

-George F. Colony, Founder & CEO, Forrester Research

"A required read for anyone interested in building, or investing in, network-based businesses."

-Andrew Weissman, Partner, Union Square Ventures

"Modern Monopolies brilliantly reveals the secrets of the start-ups that are scaling platform businesses. A must read for any serious entrepreneur or investor."

-Olsin Hanrahan, co-founder and CEO of Handy

Proven Founders & Operators

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Industries where the current business model is directly threatened by a platform will undergo the greatest disruption over the next 10 years.
Read our insights & research on the structure of inevitable modern monopolies.


Applico’s team of platform innovators advises large, traditional enterprises on how to build and scale a new business from a platform hack into the next modern monopoly. We work with C-Suites at multibillion-dollar companies who want to take the initiative to create a platform business.

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