Applico is the Platform Advisory and Investment firm to CEOs and Boards who are tired of the same old career consultants and bankers. We are a team of tech entrepreneurs with proven experience building high growth tech businesses and we seek to co-invest alongside our clients. Our founder led teams provide platform business strategy, M&A deal diligence and execution as well as the real work: integration. We deliver results. Not PowerPoints.
Learn how Applico helped Ford validate a new platform business model, make an acquisition and roll out a new business unit for third party app developers.
Latest news, insights, and analysis from the founders Alex and Nick with special guests.
Discussing all things platforms.
"Modern Monopolies brilliantly lays out the formula for how to get rich in the platform economy. This book will become the handbook for the next generation of business leaders."
"A required read for anyone interested in building, or investing in, network-based businesses."
"{A} stimulating book...The authors are particularly interesting on how modern platform companies are able to outsource much of their innovation."
Applico's proprietary data set, Platform Insights, is the first of its kind to identify which public companies generate platform business revenue.
Applico licenses this data to financial companies who want to create investment products or acquire insights about leading platform companies, like WisdomTree, a leading ETF creator.