Alex looks to the cannabis industry to illustrate the two key value added services we see marketplaces implementing to accelerate platform growth. He explains why these two services, logistics offerings and financing solutions, are how marketplaces increase GMV (gross merchandise volume) and provide a more seamless transaction experience once a marketplace has reached initial scale.
This is an excerpt from episode 186 of Winner Take All. Watch the full episode here: youtu.be/Gh2jb4MHpSA
Originally Aired: 12/21/21
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