Amazon Agrees To Treat Sellers Better in Deal To Close EU Antitrust Probe πŸ‡ͺπŸ‡Ί

There has been a final deal reached between Amazon and EU antitrust regulators! The EU originally launched a probe into Amazon’s use of data to give its own first-party products an advantage over independent third-party sellers. Under this settlement, Amazon has agreed to give competing products an equal treatment to be featured in the buy box (the box on the right-hand side of the Amazon product page used for customers to add items in their cart).

By agreeing to this settlement, Amazon avoids a large fine and formal charges for its illegal activity. I look over the details of this settlement highlighting areas of progress as well as some of the short comings I see. Did the EU really get enough out of Amazon here?

#antitrust #Amazon #amazonsellers

Subscribe to the Applico YouTube Channel


Filed under: Winner Take All | Topics:

B2B Distribution Technology

Sign up for our weekly newsletter covering B2B technology innovation


Top Posts

  • B2B Chemical Marketplaces and Tech Startups: Landscape and State of the Industry

    Read more

  • Platform vs. Linear: Business Models 101

    Read more

  • Amazon Business – 2020 Report

    Read more

  • Platform Business Model – Definition | What is it? | Explanation

    Read more

  • The Value of Digital Transformation: How Investors Evaluate “Tech”

    Read more