Mixer’s Marquee Platform Strategy ๐ŸŽฎ

Streamer and ex-professional Counter-Strike player Shroud has left Twitch and started streaming on Microsoft’s platform Mixer. Alex and Nick discuss how Mixer is implementing a marquee strategy to grow their platform and pull users away from Twitch.

This is an excerpt from episode 39 of Winner Take All. Watch the full episode here: youtu.be/Gwnxc0HOojY

Twitch megastar Shroud is joining Ninja on Mixer as an exclusive streamer: www.theverge.com/2019/10/24/20930647/twitch-shroud-mixer-microsoft-ninja-amazon-exclusive

Filed under: Winner Take All | Topics:

Weekly Industry Newsletter

Top Posts

  • B2B Chemical Marketplaces and Tech Startups: Landscape and State of the Industry

    Read more

  • Platform vs. Linear: Business Models 101

    Read more

  • Amazon Business – 2020 Report

    Read more

  • Platform Business Model – Definition | What is it? | Explanation

    Read more

  • The Value of Digital Transformation: How Investors Evaluate “Tech”

    Read more