Luxury Fashion Platform Farfetch Invests $200MM into Neiman Marcus

London based luxury fashion marketplace Farfetch has announced they will investing $200 million into Neiman Marcus. The deal, which includes collaborations with both Neiman Marcus and Bergdorf Goodman brands, will focus around Farfetch’s new SaaS offering FARFETCH Platform Solutions.

I see this as an interesting milestone and full circle moment in the fashion industry where we are now seeing the platforms and marketplaces investing into incumbent legacy players who have been laggards in digitizing their businesses.

#Fashion #Farfetch #LuxuryIndustry

 

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