eBay has announced they will be changing how the company defines Gross Merchandise Volume (GMV) to align better with customer money flows on its platforms. Alex explains why GMV is an important metric in marketplace business models and while eBay claims these changes make an immaterial impact on previously reported numbers, he disagrees that the $40 billion differential is insignificant. Previously, eBay had been recording GMV regardless of whether the buyer and seller actually consummated the transaction. To close, Alex looks at coverage of this story from eCommerceBytes, a blog that was infamously harassed by eBay executives and resulted in an eBay employee being sentenced to 18 months in federal prison.
Originally Aired: 12/21/21
#eBay #GMV #Marketplace
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