A Message for Struggling Startup Founders

We’ve seen coronavirus have a devastating impact on some startups and platforms, with companies like ClassPass losing 95% of their revenue in less than two weeks. Alex talks about the origins of Applico and the struggles Applico has been through since he founded the company in 2009. He shares some of the lessons he’s learned during previous downturns, mistakes made, and what founders can do to lead their teams through this difficult time.

Start-Ups Are Pummeled in the ‘Great Unwinding’: www.nytimes.com/2020/04/01/technology/virus-start-ups-pummeled-layoffs-unwinding.html

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