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In The News

Keep up to date with mobile and Applico. There's a lot on the horizon!

May 16, 2012

Facebook’s New App Center Promotes High-Quality Mobile Apps

This month, Facebook announced the launch of its App Center, a section of the social networking website where users can discover high-quality apps. The App Center is designed to promote the growth of mobile apps that use Facebook and are built for iOS, Android or the mobile web.

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May 10, 2012

The Rise of Silicon Beach & the L.A. Tech Scene

The San Francisco Bay Area has built a reputation for being the hub for technology and innovation, hosting the headquarters of industry leaders such as Google, Apple, Cisco and Facebook, but its Southern California neighbors are also developing their own up-and-coming tech scene.

Silicon Beach, an area of West Los Angeles that includes the beach towns of Santa Monica and Venice, is forming the center of the L.A. tech boom that is accelerating right now. While the Los Angeles metropolitan area is widely spread out, Silicon Beach is a more pedestrian-friendly space with plenty of restaurants, coffee shops, bars and workspaces that make it a prime location for the new entrepreneurs and start-ups moving in.

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May 9, 2012

New App Launch: Foster – Do. Something. Real.

Congratulations to the folks from Foster and the Applico team that worked so hard to bring this groundbreaking social media application to life. Foster is now available for the iPhone and Android devices.

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May 9, 2012

Matt Powers Featured in HP’s “16 Questions to Ask Mobile App Developers”

Our fearless technical juggernaut and Android powerhouse, Matt Powers, was recently featured on HP’s InputOutput blog. The article takes a look at the in’s and out’s of hiring mobile app developers and Matt was nice enough to provide some insight into Applico’s process and values. Read More

May 1, 2012

Second Screen Viewing Opens New Mobile Marketing Opportunities

Multitasking isn’t just an activity for the office anymore. New research shows that a large percentage of television viewers are simultaneously using tablets and smartphones as a “second screen” while they watch programs on the big screen. In fact, second screen viewing seems to be complementing and adding to the television watching experience, rather than stealing viewers as some in the entertainment industry had feared.

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April 27, 2012

Applico Saturdays

April 24, 2012

Apple v. Google v. Microsoft: May the Best Tech Ecosystem Win

Not too long ago, the idea that you could seamlessly connect and integrate all of your technological devices — TV, smartphone, computer, tablet — would have sounded like a detail from an episode of “The Jetsons.” Now the concept is well on its way to becoming a reality, with the three major players of the tech industry — Apple, Google and Microsoft — competing to create the ideal connected device ecosystem.

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April 17, 2012

Instagram: A Model in Mobile Product Design & Strategy

San Francisco start-up Instagram made big news this month when it was acquired by Facebook for a price tag of $1 billion.

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April 11, 2012

Sneak Peak: Applico’s New L.A. Office

The rumors are true! Applico is expanding out west and has secured office space just a few blocks from the Santa Monica Boulevard, beach and pier. Congratulations to our West Coast Director of Business Development, Sam Fankuchen, for making it happen.

Here’s a sneak peak of the space, pre move-in:

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April 10, 2012

Android Developer Tools Get Major Upgrade

Google recently revealed a few highly anticipated changes to the Android emulator, which allows android app developers to test their apps across a range of android devices.  Read More


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