What Is An MVP Mobile App?

MVP Product Development

Normally in tech, MVP is known to stand for “Minimum Viable Product.” In our case, we replace the “Product” with “Platform.” The same basic concepts apply in terms of approach, but the output is a bit different. A minimum viable product tries to prove a concept for a single-sided product. A minimum viable platform, on the other hand, focuses on nailing down the viability of the core transaction of a platform. It’s essentially a way to test a platform business model with the…

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5 Tips For Mobile App Success

Mobile App Success

Don’t have the time to sift through all the do’s and don’t of a mobile app? Not sure what works best for what you want to do? Regardless of your product/market fit, the problem you’re trying to solve, or your business case, the following quick tips apply to all mobile app experiences.

1) Don’t forget the data
Be it Localytics, Google Analytics, Flurry, Mixpanel, or whatever may work for you, don’t underestimate the importance of analytics. While both Apple and Google will give…

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Essential Tools For Building A Mobile App

Mobile App Development

Mobile application development has come a long way since the first days of the App Store and the iPhone 3G.  The basic tools for building apps have evolved.  Xcode, Apple’s platform for building iOS apps, has gone through many iterations.  Android Studio has taken over Eclipse as the preferred development environment for Android applications.  Cross-platform tools like Xamarin, Phonegap and Titanium have come along as well.

It’s not enough, however, to just build an app and…

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What Are Xamarin, PhoneGap, and Titanium? And When Should They Be Used?

Native App Development

When creating mobile applications, developers have many tools at their disposal.  Google, Apple, and Microsoft all have specific development environments for their mobile operating systems.  But what happens when you want to develop an application that targets the big three all at the same time? (This is what some refer to as “Write once, run anywhere.”) There are several options available for developing applications in a common environment and deploying them across multiple…

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How Much Does It Cost To Make An App?

App Development Cost

Over the past 6 years, Applico has built over 300 apps, and I’ve learned a lot about how to find the perfect app developer at the right price. The primary driver of price is the cost of labor. For example, hiring offshore developers will be exponentially cheaper than hiring domestic developers, and an established firm will cost you more than a freelance hire.

Because there’s so many different variables, the price for a mobile app could range anywhere from $5,000 to $500,000; however, the…

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How To Make An App

popular iPhone apps

With today’s economy and our lifestyles seeming to revolve around mobile technology, there appears to be a never-ending race to devise and create the “next big thing.” And more often than not, that tends to be a mobile app.

It’s certainly not easy to come up with a unique and innovative idea with all the new mobile apps flooding the App Store on a daily basis. And having an idea is unfortunately just the beginning. The process of creating a mobile app can be incredibly arduous…

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How to Develop and Maintain User Personas

Tips on how to create personas for UX design

At Applico, personas help us refine and design our products with the end user in mind. In coordinating our teams to juggle feature prioritization, design and engineering decisions, and strategic vision, personas ground our teams to one common understanding for better clarity and efficacy. Personas are highly helpful in the beginning of the product development process, and they are ultimately a living document that can be continuously iterated and improved upon, especially after launch as…

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The Process of Evaluating a Mobile Automation Framework into Applico’s Testing Processes

Mobile Quality Assurance

Testing is one of the most important aspects in the software development life cycle (SDLC) in every organization. At Applico we test throughout the SDLC to improve reliability, performance and other critical factors, which are defined under the requirement specs before the product is shipped to the customer. The QA team is continuously testing throughout the course of the development stage to improve the quality of the product by discovering bugs early in the software, and therefore,

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