Applico – The Platform Innovation™ Company

How Tech Companies Beat the Competition: Airbnb vs. Hyatt, Uber vs. Taxis, Amazon vs. WalMart

With the rise of mobile and connected technology in the 21st century, a new business model is displacing the old linear one. This new model is the large, horizontally integrated platform business. Rather than delivering products to customers in a linear fashion, a platform business focuses on facilitating interactions between consumers and producers so that they can exchange value.

As the Connected Revolution continues, platform businesses will create more value than linear businesses…

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Applico at the 2014 MIT Platform Strategy Summit

Applico was out in full force this Friday at the MIT Platform Strategy Summit. The event featured a collection of the leading academic and business minds on platform strategy, including Android founder Rich Miner and Alibaba’s Chief Strategy Officer, Ming Zeng.

The day kicked off with a presentation from John Hagel, author of the The Power of Pull, on how old “push” based business models are being over taken platforms that harness the power of pull.

Push businesses focus on…

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Applico is Tapping the Connected Keg

While Applico is a services company, we are constantly evolving and expanding our reach beyond current trends in platform development. Our most recent project is Pour, a connected keg prototype. written entirely by our interns James Liu and Philip Xu, with help from myself and leadership from Matt Powers, Matt Kofman, and Arun Venkatesan.

Pour itself is a keg companion app designed to monitor beer consumption. Pour yourself a drink from our connected keg while you’re logging in to Pour,…

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Platform Innovation™ Weekly Round Up – July 18

Here’s what we’ve been reading this week.

1. VCs Sounding Off on Uber, Lyft and the Ride-sharing Market

VC’s offer their take on Uber’s valuation and the potential size of the ride-sharing market.

2. Platform Monopolies

Very interesting post by USV’s Fred Wilson on some of the issues around platforms as monopolies and the next wave of platforms. Be sure to check out the first comment from author Jeff Jarvis as well.

3, Twitter, Facebook,…

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What Makes Uber Different from Android?: How to Make Sense of Platform Businesses

Take a look at the companies that recently have received billion-dollar-plus exits, IPOs or valuations.

High on that list would be UberAirbnbAmazonSquareAppleGoogleYouTubeTwitch,LinkedInTwitterFacebook and WhatsApp.

What do these companies have in common? They are all platform businesses, and platforms are taking over our economy.

Rather than owning production and inventory like most traditional businesses, platforms simply facilitate the exchange…

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#IgniteApplico Takes Over the Applico Rooftop

Over 100 NYC startup founders and entrepreneurs joined Applico on our rooftop for a special founders-only event this last Friday, featuring a Q&A with the founders of Handybook.

The crowd started to gather around 6pm, and #IgniteApplico kicked off with our DJ spinning from high above.

We were joined by a special guest from one of our sponsors, Spencer Lazar of General Catalyst Partners. Lazar spoke with Applico CEO Alex Moazed about Handybook’s progress as a platform, with the…

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Platform Founder Q&A: Hayden Williams of Treatings

Treatings is a professional networking platform based in New York City that has been called “the Tinder of the business world.” Many of us at Applico have met some very smart and interesting people on Treatings in recent months, so we were extremely excited when Treating’s co-founder Hayden Williams agreed to come give a lunch talk at Applico. After his talk, he was kind enough to sit down with me and talk more about his company. The Q&A is below.

Q: What do you see as the core…

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TaskRabbit is Trying to Become the Uber for Everything. Here’s Why It Won’t Succeed.

This week TaskRabbit announced that it is blowing up its business model and becoming the Uber for everything.

As of July, TaskRabbit will replace the old auction-based system for facilitating exchanges with transparent pricing. Now a consumer will simply be offered a choice of three different producers with a listing of their hourly prices and experience levels and will be able to order services on-demand.

A preview of what…

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